Challenge:
A large client in the US credit card market was not getting the performance on its forecasted portfolio roll and delinquency rates. Most of its booked account vintages were underperforming, which was restricting how fast it could grow its portfolio. The client wanted to improve performance, reduce operating costs, and ultimately lower charge-off rates.
PAG Solution:
PAG was hired to re-engineer the client’s Collections and Recovery processes. After an initial diagnostic, PAG was able to determine our client was over-penetrating its delinquent portfolios and not taking advantage of scorecards and technology it had at its disposal. PAG helped analyze delinquency trends and built a number of strategies including a Bucket 1 import strategy, payment propensity strategies to optimize payment suite offerings, and a channel optimization strategy to help contact the customer via their channel of preference.
PAG also built a vendor placement model to help determine which third-party vendors should work late-stage delinquency and charged-off accounts based on prior performance and helped design business requirements for the client’s website so full collections functionality could be achieved. As a result, the Client could start driving customers there for payment instead of over-dialing.
Client Benefits:
- PAG increased website traffic by 50% and online payments increased from 30% to 60% of delinquent payments in the first six months of the transformation.
- Operating costs were reduced by 35% in the first six months as the Client used SMS and email to replace much of its dialing and drove customers to the website via embedded links to pay there.
- Payment suite optimization was increasing by 20% with more targeted offers reducing backend roll rates by 12% in the first six months.
- Recovery rates improved by 11% in the first six months as vendor placements were optimized using the new PAG model.
- Customer complaints dropped by 23% as more customers were paying online, which led to fewer outbound phone calls.
- Overall charge-off rates were reduced by 7% in Year 1 and the Client continues to report those numbers improving in Year 2.
- The Client has re-engaged PAG to look at its fraud servicing area to produce similar results.